Stages of Development
As the industry's most acclaimed leading-edge communications event, eComm builds each event program iteratively and distinctively. We've had to redefine how a conference is built.
The session, topic and speaker list start off completely empty and gradually additions are made. Periodic schedule shuffles take place. The final schedule is not set until the last two weeks before each event.
This fresh approach maximizes likely insights and is the only true way to ensure the most vibrant, challenging and highly regarded industry event. We've found repeatedly that the hottest content comes in close to the event date.
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